Dan McCarthy, For The Straits Times 8 Jan 11;
THE world's environment is under pressure. Climate change and the increasing demand for resources are placing life on our planet at risk. High-level debates at Cancun are one thing, but can each of us make a difference the next time we order chicken rice, or say, beef noodles?
The answer is probably yes. The choice of what you eat can make an impression on what is described as your 'water footprint'.
We are already familiar with the concept of 'carbon footprint'. Singaporeans increasingly buy environmentally friendly products such as energy-saving light bulbs, which lower our carbon footprint as well as save us money.
But how conscious are we about conserving our limited water supply? Singaporeans, as a people, are arguably more conscious than most.
With relatively little land to collect rainwater and no natural aquifers, Singapore's founding fathers strove hard for water independence. Their consciousness of water as a precious resource rippled through society. Monthly water utility statements show graphs indicating the volume of water consumed, so households can take action to conserve water.
The Clean and Green Singapore campaign is another example. Speaking at the launch of the campaign last November, Prime Minister Lee Hsien Loong encouraged citizens and businesses to defend their environment as they would defend their country.
Every day, each Singaporean uses on average 155 litres of water, and there are plans in place to cut this figure to 147 litres by 2020. These figures include the water we drink, as well as other domestic indirect uses, from bathing to washing our clothes. But it does not reflect our total water footprint, including what is termed virtual (or embedded) water.
Most of the water that the world uses is in fact consumed by industries and agriculture, not by households. The concepts of water footprint and virtual water acknowledge our direct use, but also help us begin to understand our indirect consumption of water. Most of the water we consume indirectly goes into making the goods we use, rather than being physically contained in the final products.
For example, the production of 1kg of wheat consumes about 1,300 litres of water, but the production of 1kg of beef requires about 15,500 litres of water. In comparison, the water footprint of chicken is only about 3,900 litres a kg of meat.
The virtual water content of manufactured products as well as some services can also be measured. On average, it takes about 400,000 litres of water to produce a typical passenger car, while it has been estimated that one Google search would consume one-tenth of a teaspoon of water.
Water footprint, like carbon footprint, is by no means a perfect measure. It glosses over significant issues such as the availability of water at the site of its consumption, and how this should be reflected in the price a consumer eventually pays for a product.
Still, the value of the concept lies in its usefulness in educating the general public and broadening their view about the impact their choices and behaviour have on a finite resource like water. Armed with this knowledge, people can effect change over time, as we are beginning to see with the concept of carbon footprint.
So should you become a vegetarian or limit your consumption of red meat? This is not a matter I would preach about, but I would argue that people should be aware of how their choices can have an impact on the environment. What I would encourage are simple steps to encourage wise water use.
Limiting our time taking a shower, washing a full load of clothes, and even less obvious methods such as not littering our drains will translate into wasting less of our precious water resource. In terms of indirect use, there is little agricultural production in Singapore, but businesses can play their part by implementing water efficiency management plans.
If we start small, we can work towards solving broader water scarcity issues and ultimately reducing our water footprint.
The writer is president and chief executive officer of Black & Veatch's global water business.